Pashley is to run an e-bike share scheme that will only be open to residents of the Green Quarter, an 88-acre regeneration project in West London.
The Green Quarter, which has been developed by the Berkeley Group, is in Southall and beyond the zone covered by the Transport for London (TfL) bike share scheme.
Pashley has provided a fleet of 30 bikes fitted with its proprietary Internet of Things (IoT) hardware, along with a team to manage the scheme and what it describes as its “industry-leading” docking system, featuring the patented ‘claw’ lock.
“The lock is based on a 5mm plate that secures the front of the bike from both sides,” Pashley Cycles general manager Steven Bell told Zag Daily. “It can work in a dock-based or free-floating scheme, and the IoT knows when the bike has been docked and the journey has been completed.”
Half of the docks are located opposite Southall Station, while the rest are dotted around the development to ensure residents are never too far from a bike.
The software is provided by Oslo-based Urban Sharing.
“This is a new route for micromobility operators to serve UK communities directly and connect areas of the city that have limited transport options,” commented CEO Kristian Brink.
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Both electric and unassisted bikes will be available. The former will be Pashley’s e-Prospect, the 250W mid-motor model first launched in October 2017 for use in the TfL run scheme. It features Shimano Nexus 3-speed hub gears and a 600Wh battery.
“The Green Quarter’s Resident Bike Scheme is a pioneering initiative exclusively for our residents, connecting the community to the surrounding area and providing greener, more convenient commutes,” said Marcus Blake, Managing Director at St George, Berkeley Group.
“The new resident bike scheme we created in conjunction with Pashley embodies this ethos, providing residents with easy access to bicycles for daily commutes, leisurely rides, and everything in between. By reducing reliance on cars, we aim to lower our carbon footprint and promote healthier, greener lifestyles.”
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